Role: Designer (UI, Brand, Motion), Copywriter, Illustrator

Creative Partners:
Creative Direction by Andy Thayer

The Brand

Trellis is a creative agency that specializes in eCommerce strategy, UI design, and branding.

The Problem

As part of its rebrand, the Trellis creative team designed a new branding system and aesthetic to reflect the agency’s new positioning as a full-service agency with an increased focus on creative services. We wanted the site to be clear and informative about Trellis’ various service offerings, but with a slightly more playful and creative look.

The Solution

I created a new brand manual and digital style guide, designed the agency’s new website, developed the new Trellis brand voice, revised the site’s organization, wrote and edited copy, and created custom illustrations and animations. I also led the rollout of the new branding across all touchpoints (digital, print, etc.)